REASON for which Padmaavat is going to collect 275 cr is CONTROVERSY which pushed the film from 180-190 grosser to 275 Cr grosser.
If it was to release all over, means NO CONTROVERSY, i can guarantee you that this film won't have even crossed 150 Cr on normal hype which it would have generated over the time.
We have seen many controversies, every single film with Controversy of this scale has broke RECORDS:
Khal Nayak - Film is biggest Opener in SS in 90's when released, with 2 major Controversies added to build more hype - CHOLI KE PEECHHEY & Sanjay Dutt's ARREST (Real life facing Criminal Charges & Case).
Bandit Queen - Huge controversy, film is SUPER HIT while actually film is same Art house dark film which comes often nowadays.
Ek Choti Si Love Story - HIT, same hype around that sex scene.
FIRE - Again scene created hype.
Now if we see Controversy of Smaller scale, not major kind where things turned very ugly, SRK's 2 films involved with some incidents - MNIK & DILWALE. One was Hit other was Semi-Hit.
PK faced some protest, which hyped the film.
CONTROVERSY+STAR+KNOWN DIRECTOR = Big Opener + Big Lifetime.
Would like to see if Bhansali can release his next film without Controversy & do 275 Cr kind of business. Even Ranveer / DP & our Shahid Kapoor, all are having Solo releases, let's see how big this Director/Stars are.