Sultan was denied ATBB Status by BOI just because it couldn't break maximum Circuit records out of 13, it did 1. Having Distributor share of 158 Cr, Gross 419 Cr, when that film couldn't get ATBB, what you guys expecting from any other film.
None of Salman's film has same kind of raise which Aamir kept for whole week (only he has Enhanced Ticket Rates for all his last 3 release), no other star can have or don't opt for it.
Open Weeks mil bhi gaya Tubelight ko toh Normal Rates pe kitna karegi business, max 350 then also it won't chase down Dangal's Circuit records.
TZH had open weeks plus holidays at right time, but Action film tend to do less than anticipation, like Dhoom 3 couldn't cross 300, despite having every record in it's name (except for few circuit records).
So bhool jao sab kuch, Ace Khan pe chhod do, TOH will have another kind of Raise + Tax Exemption or anything new to push & open 400 Cr Club - Next ATBB.